Playtech Casinos Entering South African Market

July 21 - Many in the online casino industry are aware that as soon as the South African president signs the final decree, internet gambling will become a legal and regulated pastime in the country.

The potential in the South African market is great. Millions already gamble online at sites that are South African-friendly and there is still a lot of room in the market for others.

A number of online casinos have quietly been persevering to attract South African online gamblers by offering them Rand as a currency of payment - something that will naturally draw these players who want to avoid paying superfluous currency exchange rates and keep their money for what is really important - online gaming!

While these online casinos differ in terms of themes, one thing they have in common is that the majority of them are powered by Playtech, one of the industry's leading software providers.

Playtech, which is the company behind some of the top online casinos in industry, including Amber Coast and Joyland Casino, realizes that offering Rands as currency of payment not only gets online players who originate from South Africa to its sites, but it also keeps them there. Bonuses, promotions and special offers are directed to the South African player, all the while allowing them to enjoy superb software packages, an incredible wide variety of games and top customer support.

Playtech has proved beyond a doubt that it is simply unstoppable. After the Unlawful Internet Gambling Enforcement Act was introduced in the United States in 2006, many felt that this was the beginning of the end of this company that is listed on the London Stock Exchange.

But Playtech showed what it was made of in the past two years and has continued to grow from strength to strength, making the right strategic decisions at the most appropriate times - with the results being 20 million GBP in revenue in the first quarter of this year.

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